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Date: Nov 13, 2008 - 03:59 PM is getting a class action lawsuit over their false advertising practices:
At first glance, it certainly seems as if Michaels has a case against the company, but this isn't just any false advertising claim. A number of websites?especially dating sites?use similar tactics to nudge people into paying, so a win for Michaels could change how these sites advertise their services. Even a simple change, like adding the name of the person trying to contact you, would make things better, as it would at least show that the person is real and allow the potential customer to make a judgment call on whether to subscribe (and offer proof that the person is real, too).
Here's hoping he prevails, but the justice system is anything but certain.

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